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Social Media: Best Practices: Social Media Policy

Advice and best practices for library social media use

Policy

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Social Media Policy

Before you engage with social media, make sure you have a clear social media policy that covers each account you create.

Things to consider:

  • Why are you creating this account? What is your goal? How will you know if you are achieving it?
  • Who will be allowed to log in to the library's account and on what devices?
    • Will you allow student workers to post? What additional guidelines do you need to provide for them?
  • Who will you follow?
    • When will you unfollow them?
  • What content will you like?
  • Whose content will you repost/share?
  • What happens if there is an issue with a post?
  • What metrics will you keep?

Some example social media policies: