Canva will be the graphic design platform used in the Outreach Checklist Project.
"Canva is a free graphic design platform that's great for making invitations, business cards, Instagram posts, and more. A drag and drop interface makes customizing thousands of templates simple and easy. Canva's wide array of features allow you to edit photos without extensive photo editing knowledge or experience." (Business Insider)
Canva allows for templates to be created, shared, and edited by others. This allows PALNI to create custom graphics for outreach materials which the individual libraries can edit with their logos, colors, URLs, and other information.
In each email/community post, a task will have a corresponding stock graphic/handout created as an editable template within Canva. The librarian will click the link, edit away, then download or share straight from Canva to their social media.
Canva offers in-depth tutorials to learn the basics: https://designschool.canva.com/tutorials/
Interested in learning how Canva can help you enhance your library’s outreach efforts? Check out PALNI Canva Tutorials, a new video series intended to help you build and fast-track your skills in the design program! Whether you are a first-time Canva user or a more advanced designer, you will be able to apply new tools, tips, and best practices immediately to your outreach projects.